October 4, 2025
“Munch the Crunch” Presentation at Provender 2013 Conference
The natural and organic foods have been a fringe industry for decades, frequently referred to as an industry that plays to “granola” or “hippy” philosophies. Although organic and natural foods are beginning to be more accepted by mainstream America, believers in organic and natural foods are still faced with daily challenges to defend or explain important fundamentals to fellow citizens, whether in a retail, workforce, or social setting. This workshop explores how to overcome the granola crunch and discuss other criticisms of organic by expressing fundamental organic and natural food knowledge and principles in a
way that builds receptivity and credibility.